Searching is now a Four Word Thing

January 5, 2009

Google have recently announced that the average search term is of four words, so what does this mean for searching? Well it means more people are being more specific when they ask Google et al to give them search results.

How does this effect a search engine optimisation team? Well it means that every new job not only needs optimization for the main search term, it also need localised keyword research as well!

Call for Search Engine Optimization