Search Engine Optimization

I was looking recently at a website that lists the top 10 search engine optimization companies based on 5 criteria, all to do with rankings for given search terms.

• search engine marketing
• search engine optimization
• search engine optimisation
• search engine ranking
• search engine submission

Now I do not want to cause problems, but I have one with this methodology, why when everyone says search engine submission is not really necessary is this one of the criteria?

Toady it is Monday June 9th 2008 and before today I did not have pages to do with search engine marketing, search engine ranking or search engine submission on my website. This means I have no chance of getting to the top for these search terms and there by become one the UK’s top 10 search engine optimization companies. Well not until now that is. I have about 6 months to get there, wish me luck!